Privacy Policy
As of 10.06.2025
Who we are
The data controller responsible in accordance with the purposes of the General Data Protection Regulation (GDPR) of the European Union and other data protection regulations is:
SIRIUS Consulting & Training GmbH
Georg-Baumgarten-Str. 3
60549 Frankfurt am Main
Deutschland
+49 69 697125990
service@sirius-consult.com
www.sirius-consult.com
How to contact the data protection officer
The designated data protection officer is:
DataCo GmbH
Nymphenburger Str. 86
80636 München
Deutschland
+49 89 7400 45840
General information on data processing
On this page, we provide you with information regarding the processing of your personal data on our website.
How we collect and use your personal data will depend on how you interact with us or the services you use. We only collect, use or share your personal data where we have a legitimate purpose and a legal basis for doing so.
What do we mean by ‘legal basis’?
Consent (Art. 6(1) (a) GDPR)– You have given us your consent to process your personal data for the specific purpose we have explained to you. You have the right to withdraw your consent at any time. For further information on how to withdraw consent, please see the ‘Exercising your rights’ subsections in the subsequent sections of this Privacy Policy.
Contract (Art 6(1) (b) GDPR) – We need to use your data to fulfil a contract you have with us. Alternatively, it’s necessary to use your data because we have asked you to, or you have taken yourself, specific steps before entering that contract.
Legal Obligation (Art 6(1) (c) GDPR) – We need to use you’re your data to comply with the law.
Vital Interests (Art 6(1) (d) GDPR) – Processing your data is necessary to protect your vital interests or of another person. For example, to prevent you from serious physical harm.
Public Task (Art 6(1) (e) GDPR) – Using your data is necessary for the performance of a task carried out in the public interest, or because it is covered by a task set out in law, for example, for a statutory function.
Legitimate Interests (Art 6(1) (f) GDPR) – Processing your data is necessary to support a legitimate interest we or another party has, only where this is not outweighed by your own interests.
Please note where your data is processed under the performance of a contract or for a legal obligation, if you do not provide the data requested, we may be unable to provide you with our app.
Data sharing and international transfers
As explained throughout this Privacy Policy, we use various service providers to help us deliver our services and keep your data secure. When we use these service providers, it is necessary for us to share your personal data with them.
We have agreements in place with all our service providers that we share your data with that oblige them to protect your data.
Where your personal data is shared outside the EU, we ensure that your personal data is given an equivalent level of protection, either because the jurisdiction to which your data is transferred has an ‘adequate’ data protection standard according to the European Commission, or by using another safeguard such as an enhanced contractual agreement, i.e. Standard Contractual Clauses adopted by the European Commission (SCCs).
For example, where we use US service providers, we either rely on SCCs or the EU-US Data Protection Framework, depending on the specific provider. You can request a copy of SCCs we have concluded with our service providers by sending an email to the email address provided in this Privacy Policy.
Your rights
When your personal data is processed, you are a data subject within the meaning of the GDPR and have
the following rights:
1. Right of access (Art. 15 GDPR)
You may request the data controller to confirm whether your personal data is processed by them.
If such processing occurs, you can request the following information from the data controller:
- Purposes of processing
- Categories of personal data being processed.
- Recipients or categories of recipients to whom the personal data have been or will be disclosed
- Planned storage period or the criteria for determining this period
- The existence of the rights of rectification, erasure or restriction or opposition.
- The existence of the right to lodge a complaint with a supervisory authority.
- If applicable, origin of the data (if collected from a third party).
- If applicable, existence of automated decision-making including profiling with meaningful information about the logic involved, the scope and the effects to be expected.
- If applicable, transfer of personal data to a third country or international organization.
2. Right to rectification (Art. 16 GDPR)
You have a right to rectification and/or modification of the data, if your processed personal data is incorrect or incomplete.
The data controller must correct the data without delay
3. Right to the restriction of processing (Art. 18 GDPR)
You may request the restriction of the processing of your personal data under the following conditions:
- If you challenge the accuracy of your personal data for a period that enables the data controller to verify the accuracy of your personal data.
- The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction of their use instead.
- The data controller or its representative no longer need the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or
- If you have objected to the processing pursuant and it is not yet certain whether the legitimate interests of the data controller override your interests.
4. Right to erasure (“Right to be forgotten”) (Art. 17 GDPR)
If you request from the data controller to delete your personal data without undue delay, they are required to do so immediately if one of the following applies:
- Personal data concerning you is no longer necessary for the purposes for which they were collected or processed.
- You withdraw your consent on which the processing is based pursuant to and where there is no other legal basis for processing the data.
- You object to the processing of the data and there are no longer overriding legitimate grounds for processing, or you object pursuant to Art. 21 (2) GDPR.
- Your personal data has been processed unlawfully.
- The personal data must be deleted to comply with a legal obligation in Union law or Member State law to which the data controller is subject.
- Your personal data was collected in relation to information society services offered pursuant to Art. 8 (1) GDPR.
The right to deletion does not exist if the processing is necessary
- to exercise the right to freedom of speech and information;
- to fulfil a legal obligation required by the law of the Union or Member States to which the data controller is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative.
- for reasons of public interest in the field of public health.
- for archival purposes of public interest, scientific or historical research purposes or for statistical purposes.
- to enforce, exercise or defend legal claims.
5. Right to data portability
You have the right to receive your personal data given to the data controller in a structured and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the data controller who was initially given the data.
6. Right to object
For reasons that arise from your particular situation, you have, at any time, the right to object to the processing of your personal data pursuant to Art. 6 (1) (e) or 6 (1) (f) GDPR; this also applies to profiling based on these provisions.
If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling associated with direct marketing.
7. Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you consider that the processing of personal data concerning you infringes the GDPR. The supervisory authority to
which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Art. 78 GDPR. A list, of the locally competent supervisory authorities in Germany can be found on the website of the Federal Commissioner for Data Protection at the following link:
https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html
Data processing when you load our website
1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling device.
The following data is collected:
- Information about the browser type and the version used
- The user’s operating system
- The Internet service provider of the user
- Date and time of access
- Websites from which the user’s system accessed our website
- Websites the user’s system accessed through our website
This data is stored in the log files of our system.
2. Purpose of data processing
The temporary storage of the IP address by the system is necessary for the delivery of the website to the computer of the user. For this purpose, the user’s IP address must be kept for the duration of the session.
The storage in logfiles is done to ensure the functionality of the website. The data is also used to optimize the website and to ensure the security of our IT systems. An analysis of the data for marketing purposes does not take place.
3. Legal basis for data processing
The legal basis for the temporary storage of data and logfiles is Art. 6 (1) (f) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. The session is complete when the collection of data for the provision of the website is accomplished.
If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is not possible.
5. Exercising your rights
The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. The user can object to this. Whether the objection is successful is to be determined within the framework of a balancing of interests.
Use of cookies
1. Description and scope of data processing
When you visit our website, we use technical tools for various functions, in particular cookies, which can be stored on your device. When you visit our website for the first time and at any time later, you have the choice of whether you generally permit the setting of cookies or which individual additional functions you would like to select. You can make changes in your browser settings or via our consent manager. Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using so that certain information can be passed to the entity that sets the cookie.
We use technically necessary cookies, which are required for the technical structure of the website. Without these cookies, our website cannot be displayed (completely correctly) or the support functions are not possible.
The following data is stored and transmitted in the technical necessary cookies:
- Language settings
We use cookies on our website that are not technically necessary. Technically unnecessary cookies are text files that are not only used for the functionality of the website, but also collect other data.
As a result, the following data will be processed:
- IP-address
- Internet user location
- Date and time of the website request
- Customization of advertisements to the user
- Tracking of the surfing behavior
- Linking the website visit with other social media platforms
2. Purpose of data processing
The purpose of using technically necessary cookies is to ensure the functionality of our website. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.
We need technical necessary cookies for the following purposes:
- Storage of language settings
- Functionality of the website
The use of technically not necessary cookies is carried out for the purpose of improving the quality of our website, its content and thus our reach and profitability. By setting these cookies, we learn how the website is used and can thus constantly optimize our offer. These cookies serve us particularly for the following purposes:
- Marketing
- Advertising
- Search engine optimization analysis
3. Legal basis for data processing
The regulations of the Telecommunications-Telemedia Data Protection Act (TTDSG) are relevant for the storage of information in the end user’s terminal equipment and/or access to information already stored in the end user’s terminal equipment. If the setting and reading of cookies is technically necessary, this is done to ensure the functionality of our website. In this case, the storage of and access to cookies on your terminal equipment is carried out on the basis of § 25(2)(2) TTDSG. This storage of and access to the information in your terminal equipment serves to facilitate your use of our website and to be able to offer you our services as you have requested. Some functions of our website also do not work without the use of these cookies and could therefore not be offered. The cookies are generally deleted after the session ends (e.g. logging out or closing the browser) or after the expiry of a specified duration. Information on different storage periods for cookies can be found in the following sections of this data protection declaration.
As far as cookies are set that are not technically necessary, this is done on the basis of your expressed consent, which you can provide via the cookie banner. The basis for storing and accessing information in this case is § 25(1) TTDSG in conjunction with. Art. 6(1)(1)(a), Art. 7 GDPR. You can withdraw your consent at any time with effect for the future or subsequently grant it again by configuring your settings for cookies accordingly. Alternatively, you can prevent the storage of cookies by making the appropriate settings in your browser software. Please note that the browser settings you make only affect the browser you are using. If personal data is processed following the storage of and access to the information on your terminal equipment, the provisions of the GDPR are relevant. Information on this can be found in the following sections of this privacy policy.
4. Exercising your rights
You can revoke consent to the use of cookies and manage your consent preferences at any time at the following link: https://sirius-consult.com/datenschutz/https://sirius-consult.com/datenschutz/ or there is a modal window to customize cookies
Contact via Email
1. Description and scope of data processing
You can contact us via the email address provided on our website. In this case the personal data of the user transmitted with the email will be stored.
The data will be used exclusively for the processing of the conversation.
2. Purpose of data processing
If you contact us via email, this also constitutes the necessary legitimate interest in the processing of the data.
3. Legal basis for data processing
The legal basis for the processing of data transmitted in the course of sending an email is Art. 6 (1) (f) GDPR. Our legitimate interest is to optimally answer your request that you send by e-mail.
If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be concluded from the circumstances that the matter in question has been conclusively resolved.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. Exercising your rights
You have the possibility to withdraw consent to the processing of their personal data at any time. If you contact us via email, you can object to the storage of his personal data at any time, by the following means:
If the user contacts us by email, they can object to the storage of their personal data at any time. In such a case, the conversation cannot be continued.
In this case, all personal data stored while establishing contact will be deleted.
Contact form
1. Description and scope of data processing
A contact form is available on our website, which can be used for electronic contact. If you make use of this option, the data entered in the contact form will be transmitted to us and stored.
When sending the message the following data will also be stored:
- Email address
- Last name
- First name
- Free text
- Date and time
2. Purpose of data processing
The processing of the personal data from the form as well as if you contact us by mail serves
us exclusively for the purpose of establishing contact.
The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.
3. Legal basis for data
processing
The legal basis for the processing of data transmitted while sending an email is Art. 6 (1) (f) GDPR. Our legitimate interest is to provide you with the best possible response to the request you send to us via the contact form. If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be inferred from the circumstances that the facts in question have been conclusively clarified.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. Exercising your rights
If you contact us via the the contact form or via e-mail, you can object to the storage of your personal data at any time, by the following means:
You can object to the processing of your personal data that you have sent us via the contact form at any time and assert your rights as a data subject, as set out in the “Your Rights” section of this Privacy Policy. To do so, send us an informal email to service@sirius-consult.com.
In this case, all personal data stored while establishing contact will be deleted.
Application via Email and Form
1. Description and scope of data processing
There is a form on our website which can be used for electronic job applications. If an applicant makes use of this possibility, the data entered in the input mask will be transmitted to us and stored. The data is:
- Last name
- First name
- Email address
- Curriculum Vitae
- Application
Alternatively, you can send us your application by email. In this case, we collect your email address and the information you provide in the email.
After sending your application, you will receive confirmation of receipt of your application documents from us by email.
In addition, we offer an applicant/talent pool.
Your data will not be passed on to third parties. The data will be used exclusively for processing your application.
2. Purpose of data processing
The processing of personal data from the application form serves us solely to process your application. If you contact us by email, this also constitutes the necessary legitimate interest in the processing of the data.
The other personal data processed during the sending process serve to prevent misuse of the application form and to ensure the security of our information technology systems.
3. Legal basis for data processing
The legal basis for the processing of the data is the initiation of the contractual relationship at the request of the data subject, Art. 6 (1) (b) Alt. 1 GDPR and § 26 (1) BDSG (Federal Act of Data Protection).
The legal basis for the processing of data within the context of the applicant pool is the applicant’s express consent, Art. 6 (1)(a) GDPR.
4. Duration of storage
After completion of the application procedure, the data will be stored for up to 6 months. Your data will be deleted after 6 months at the latest. In the event of a legal obligation, the data will be stored within the framework of the applicable provisions.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
Corporate web profiles on social networks
YouTube:
YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, United States
On our company profile we provide information and offer Youtube users the possibility of communicatio.
If you carry out an action on our Youtube company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public.
However, as we generally or to a large extent have no influence on the processing of your personal data by Youtube, we cannot make any binding statements regarding the purpose and scope of the processing of your data.
Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for:
Information about services
Publications on the company profile can contain the following content:
- Information about services
- Contact with customers
Every user is free to publish personal data.
As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
The data generated on the company profile are not stored in our own systems.
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the”Your rights” section of this privacy policy. Please send us an informal email to service@sirius-consult.com. For further information on the processing of your personal data by Youtube and the corresponding objection options, please click here:
YouTube: https://policies.google.com/privacy?gl=DE&hl=en
Use of corporate profiles in professionally oriented networks
1. Scope of data processing
We use corporate profiles on professionally oriented networks. We maintain a corporate presence on the following professionally oriented networks:
On our site we provide information and offer users the possibility of communication.
The corporate profile is used for job applications, information, public relations, and active sourcing.
We do not have any information on the processing of your personal data by the companies jointly responsible for the corporate profile. Further information can be found in the privacy policy of:
LinkedIn:
https://www.linkedin.com/legal/privacy-policy
XING:
If you carry out an action on our company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public.
2. Legal basis for data processing
The legal basis for the processing of personal data for the purpose of communication with customers and interested parties is Art. 6 (1) (f) GDPR. Our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
3. Purpose of the data processing
Our corporate web profile serves to inform users about our services. Every user is free to publish personal data.
4. Duration of storage
The data generated on the company profile are not stored in our own systems.
5. Exercising your rights
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the”Your rights” section of this privacy policy. Please send us an informal email to the email address stated in this privacy policy.
You can find further information on objection and removal options here:
LinkedIn:
https://www.linkedin.com/legal/privacy-policy
XING:
Hosting
The website is hosted on servers of a service provider commissioned by us.
Our service provider is:
FORMGEFLECHT GmbH Harthauser Str. 4 67373 Dudenhofen
For further information on the processing of personal data by FORMGEFLECHT GmbH please see:
https://www.formgeflecht.de/datenschutzerklaerung.
The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information is:
- Information about the browser type and the version used
- The user’s operating system
- The Internet service provider of the user
- Date and time of access
- Websites from which the user’s system accessed our website
- Websites the user’s system accessed through our website
This data will not be merged with other data sources. The data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website – and server log files are therefore recorded.
The server of the website is geographically located in Germany.
Integrated third-party services
We use various service providers to deliver the service we offer through the app.
Generally, where such services are essential to providing the basic service offered by the website, we have a legitimate interest in sharing your data with the relevant service providers in order to provide the relevant website service.
Where such services are required for additional services, enhanced functionalities, or additional purposes, your personal data will only be transferred to service providers if you provide consent.
You can manage your consent preferences at any time here: https://sirius-consult.com/datenschutz/ or there is a modal window to customize cookies
Use of Facebook pixels
1. Scope of processing of personal data
We use the Facebook pixels of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA and their representatives in Union Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal H , D2 Dublin, Ireland (Hereinafter referred to as Facebook) on our online presence. It allows us to track the actions of users after they have seen or clicked on a Facebook ad. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs). This allows us to measure the effectiveness of Facebook advertisements for statistical and market research purposes.
The data collected in this way is anonymous for us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook. Facebook may link this information to your Facebook account and may also use it for its own promotional purposes in accordance with Facebook’s Data Usage Policy.
For more information about how Facebook collects and stores this information, please visit: https://de-de.facebook.com/policy.php
2. Purpose of data processing
The use of the Facebook pixel serves the analysis and optimization of advertising measures.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent Facebook from collecting and processing your personal information by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” feature of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
You can find more information about objection and removal options for Facebook at: https://de-de.facebook.com/policy.php
Use of Google AdWords
1. Scope of processing of personal data
We use Google AdWords of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With this service we place advertisements. Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs).
Further information on the collection and storage of data by Google can be found here:
https://policies.google.com/privacy?gl=DE&hl=de
2. Purpose of data processing
We only obtain knowledge of the total number of users who have responded to our advertisement. We will not share any information that could be used to identify you. The use does not serve the traceability.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=DE&hl=de
Use of Google Analytics 4
1. Description and scope of data processing
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google).
Google Analytics examines, among other things, how website visitors use our site. Google sets cookies on your terminal device. During the visit, user behaviour is recorded in the form of “events”. As a result, personal data can be stored and analysed, including:
- First visit to the website
- Interaction with the website, usage path
- Clicks on external links
- Video usage
- File downloads
- Advertising impressions and clicks
- Scroll behaviour (if to end of page)
- Searches on the website
-
Language selection
- Page visits
- Location (region)
- Your IP address (in shortened form)
- Technical information about your browser and the end devices you use (e.g. language setting, screen resolution)
- Your internet provider
- Referrer URL
By default, GA 4 has IP address anonymisation enabled. This means that your IP address is shortened by Google within the member states of the European Union or other contracting states to the Agreement on the European Economic Area. Exceptionally, only in rare cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google states that the IP address transmitted by your browser will not be merged with other Google data within the scope of Google Analytics.
You can obtain further information on the processing of data by Google here: https://policies.google.com/privacy
2. Purpose of the data processing
We use GA 4 to evaluate the use of our online presence and to generate reports about the activities on our website. The reports are used to analyse the performance of our website and to target advertising to those people who have already expressed an initial interest by visiting our site.
3. Legal basis for the processing of personal data
The legal basis for the processing of the users’ personal data is, in principle, the user’s consent in accordance with Art. 6(1) (a) GDPR.
4. Duration of the storage
After 2 months your personal data will be deleted. This deletion takes place automatically once a month.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find further information on objection and removal options vis-à-vis Google at: https://policies.google.com/technologies/partner-sites
You can also prevent the collection of data generated by the cookie and related to your use of the online presence (incl. your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
You can deactivate the use of your personal data by Google using the following link: https://adssettings.google.de
Use of Google Maps
1. Scope of processing of personal data
We use the online map service Google Maps of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). We use the Google Maps plugin to visually display geographical data and embed it on our online presence. Through the use of Google Maps on our online presence, information about the use of our online presence, your IP address and addresses entered with the route plan function are transmitted to a Google server and stored there.
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?gl=DE&hl=de
2. Purpose of data processing
The use of the Google Maps plug-in serves to improve user friendliness and an appealing presentation of our online presence.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=DE&hl=de
Use of HubSpot
1. Scope of processing of personal data
We use functions of HubSpot Inc., 2nd Floor, 25 First Street, Cambridge, MA 02141, USA (Hereinafter
referred to as HubSpot). This is an integrated software solution that covers various aspects of our online marketing. These include, among other things: Email marketing (newsletters and automated mailings, e.g. to provide downloads), social media publishing & reporting, reporting (especially traffic sources, access, etc. …), contact management (especially user segmentation & CRM), landing pages and contact forms. HubSpot sets a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs).
Further information on the collection and storage of data by HubSpot can be found at: https://legal.hubspot.com/de/privacy-policy
2. Purpose of data processing
The use of the HubSpot Plug-In serves exclusively for the optimization of our marketing.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent HubSpot from collecting and processing your personal data by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
You can find further information on objection and removal options against HubSpot at: https://legal.hubspot.com/de/privacy-policy
Use of LinkedIn
1. Scope of processing of personal data
We use functions of the network LinkedIn. The provider is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Irland (Hereafter referred to as LinkedIn). Each time you access one of our pages that contains LinkedIn functions, a connection is established to LinkedIn servers. LinkedIn will be informed that you have visited our website with your IP address. If you click the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn will be able to associate your visit to our website with you and your user account. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on) and device and browser information (in particular the IP address and the operating system).
We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. For more information on LinkedIn’s collection and storage of data, please visit: https://www.linkedin.com/legal/privacy-policy
2. Purpose of data processing
The use of the LinkedIn Plugin serves the usability of our online presence.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent LinkedIn from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. Furthermore, the transmission may be prevented by logging out of your LinkedIn account before accessing our website.
The following links will allow you to deactivate the use of your personal data by LinkedIn: https://www.linkedin.com/psettings/guest-controls
For further information on the possibilities of objection to and removal from LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Use of Matomo
1. Scope of processing of personal data
We use the open source tracking tool Matomo (https://matomo.org/) to analyse the surfing behavior of our users. Matomo places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs).
The software is set so that the IP addresses are not stored completely,but 2 bytes of the IP address are masked for anonymization (e.g.: 192.168.xxx.xxx). In this way, it is no longer possible to assign the shortened IP address to the calling computer. The data is stored in our MySQL database, logs or report data are not sent to Matomo servers.
For more information about Matomo’s collection and storage of data, please visit: https://matomo.org/privacy-policy/
2. Purpose of data processing
The processing of users’ personal data enables us to analyse the surfing behaviour of our users. By evaluating the data collected, we are able to compile information on the use of the individual components of our online presence. This helps us to constantly improve our online presence and its user-friendliness.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent Matomo from collecting and processing your personal data by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the processing of your personal data by Matomo: https://matomo.org/privacy-policy/
For more information on objection and removal options against Matomo please visit: https://matomo.org/privacy-policy/
Use of YouTube
1. Scope of processing of personal data
We use the plugin operated by Google from YouTube, YouTube LLC, 901 Cherry Ave, San Bruno, CA 94066, USA and their representatives in the Union Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (Hereinafter referred to as Google). We use the plugin from YouTube to embed videos from YouTube on our online presence. When you visit our website, your browser connects to YouTube’s servers. It may be used to store and analyse personal data, in particular user activity (in particular which pages have been visited and which elements have been clicked on and device and browser information (in particular IP address and operating system).
We have no influence on the content of the plug-in. If you are logged into your YouTube account during your visit, YouTube can assign your online presence visit to this account. By interacting with this plug-in, this corresponding information is transmitted directly to YouTube and stored there.
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?gl=DE&hl=de
2. Purpose of data processing
The use of the YouTube PlugIn serves the improvement of the user friendliness and an appealing representation of our on-line operational readiness level.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as a NoScript (https://noscript.net/) or Ghostery (www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=DE&hl=de
Use of Google Tag Manager
1. Scope of processing of personal data
We use the Google Tag Manager (https://www.google.com/intl/de/tagmanager/) of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With Google Tag Manager, tags from Google and third-party services can be managed and bundled and embedded on an online presence. Tags are small code elements on an online presence that are used, among other things, to measure visitor numbers and behavior, capture the impact of online advertising and social channels, use remarketing and targeting, and test and optimize online presences. When a user visits the online presence, the current tag configuration is sent to the user’s browser. It contains statements about which tags are to be triggered. Google Tag Manager triggers other tags that may themselves collect data. You will find information on this in the passages on the use of the corresponding services in this data protection declaration. Google Tag Manager does not access this data.
For more information about the Google Tag Manager, please visit https://www.google.com/intl/de/tagmanager/faq.html and see Google’s privacy policy https://policies.google.com/privacy?hl=de
2. Purpose of data processing
The purpose of the processing of personal data lies in the collected and clear administration as well as an efficient integration of the services of third parties.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymized by Google’s own statements to delete parts of the IP address and cookie information after 9 and 18 months respectively.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de
With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de
Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=DE&hl=de
Use of LinkedIn Analytics
1. Scope of processing of personal data
We use the LinkedIn Analytics service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as LinkedIn). Through the use of LinkedIn Analytics, pseudonymized user profiles are created. The profiles are used to analyse user behavior and to optimize our services. The following data will be processed:
- Operating System Information
- Device ID
- Internet Service Provider
- IP Address
- Referrer URL
- Browser Information
Further information on the collection and storage of data by LinkedIn can be found here: https://www.linkedin.com/legal/privacy-policy
2. Purpose of data processing
The processing of users’ personal data by LinkedIn Analytics enables us to analyse the browsing behaviour of our users. By evaluating the data obtained, we are able to compile information on the use of the individual components of our offer. This helps us to constantly improve our online presence and in this context also to increase user friendliness.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this privacy policy or as required by law.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can prevent LinkedIn from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
With the following link you can deactivate the use of your personal data by LinkedIn: https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences
For more information on opposition and removal options against LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Other third-party cloud services used
Use of Microsoft 365
1. Scope of Personal Data Processing
We use services provided by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (hereinafter referred to as: Microsoft 365 or MS365). Microsoft 365 is a cloud-based productivity platform that includes various applications such as Outlook, Word, Excel, PowerPoint, Teams, and OneDrive. In the context of using Microsoft 365, the following categories of personal data may be processed in particular: names, email addresses, usage data (e.g., login times, communication contents in emails or chats), IP addresses, device information, and metadata related to created or shared documents.
The data is processed to provide the functionalities of the services, to improve them, and to ensure security and error handling. Microsoft may use subcontractors located outside the EU/EEA. In such cases, Microsoft ensures appropriate safeguards in accordance with Articles 44 et seq. GDPR, e.g., by concluding EU Standard Contractual Clauses and implementing additional technical and organizational measures.
Further information on data processing by Microsoft is available at: https://privacy.microsoft.com/de-de/privacystatement
2. Purpose of Processing
The use of Microsoft 365 serves the purpose of carrying out and supporting internal communication, collaboration, and the processing of business documents. The applications are used for internal organization as well as for communication with customers, partners, and service providers.
3. Legal Basis for Processing Personal Data
Processing is carried out on the basis of Article 6(1)(f) GDPR (legitimate interest), where our legitimate interest lies in the efficient and secure organization of our business processes. If explicit consent is required, processing is based on Article 6(1)(a) GDPR.
4. Duration of Storage
Personal data is stored only as long as necessary to fulfill the respective purposes or as long as legal retention periods apply. The specific retention periods depend on the services used within the Microsoft 365 suite and the applicable legal requirements (e.g., commercial or tax law retention obligations).
5. Exercise of Your Rights
You have the right to withdraw your consent at any time, provided processing is based on consent. The lawfulness of processing carried out until the withdrawal remains unaffected. Furthermore, you have the rights to access, rectification, erasure, restriction of processing, data portability, and objection pursuant to Articles 15 et seq. GDPR.
To restrict the processing of your personal data, you may:
- Avoid using certain Microsoft services,
- Adjust the privacy settings in your Microsoft account,
- Disable or block browser-based tracking mechanisms.
Further information on objection and removal options concerning Microsoft can be found at:https://privacy.microsoft.com/de-de/privacystatement
Use of SAP Business By-Design
1. Scope of Personal Data Processing
We use the cloud-based ERP solution SAP Business By-Design provided by SAP Deutschland SE & Co. KG, Hasso-Plattner-Ring 7, 69190 Walldorf, Germany (hereinafter referred to as: “SAP”). SAP Business By-Design is an integrated ERP system used in particular by medium-sized companies to map core business processes, including finance, human resources, customer management, procurement, sales, and project management.
In this context, the following categories of personal data may be processed:
- Master data (e.g., names, addresses, contact details of customers, suppliers, and employees),
- Transaction data (e.g., orders, invoices, payment information),
- Usage and system data (e.g., user IDs, login data, roles, and permissions).
If SAP SE or subcontractors located outside the EU/EEA are used as part of the cloud services, SAP ensures an adequate level of data protection in accordance with Articles 44 et seq. GDPR through standard contractual clauses and additional security measures.
Further information on data processing by SAP is available at: https://www.sap.com/germany/about/legal/privacy.html
2. Purpose of Processing
The use of SAP Business By-Design is intended to digitally map and optimize business processes, in particular for the efficient management of financial, customer, HR, and logistics data as well as for managing internal workflows. The platform also supports compliance with legal obligations (e.g., commercial and tax law requirements).
3. Legal Basis for Processing Personal Data
The legal basis for processing personal data is regularly Article 6(1)(b) GDPR (performance of a contract), where the processing is necessary for fulfilling contracts with data subjects, and Article 6(1)(f) GDPR (legitimate interest), particularly in the efficient management of the company. If processing is based on consent (e.g., for certain HR-related data), Article 6(1)(a) GDPR applies.
4. Duration of Storage
Personal data is stored only for as long as necessary for the respective purposes or as long as legal retention periods (e.g., under commercial or tax law) require it. After that, the data is deleted or anonymized in accordance with legal requirements and internal deletion policies.
5. Exercise of Your Rights
Data subjects have the right to withdraw their consent at any time with effect for the future. Additionally, they have the legal rights to access, rectification, deletion, restriction of processing, data portability, and objection under Articles 15 et seq. GDPR.
To restrict unintended processing, you may contact the controller or the data protection officer. SAP also provides mechanisms to exercise data subject rights.
Further information about SAP’s data protection practices, subcontractors, and objection mechanisms is available at: https://www.sap.com/germany/about/legal/privacy.html
Use of Perspective
1. Scope of Personal Data Processing
We use services provided by Perspective Software GmbH, Mailänder Straße 2, 30539 Hannover, Germany (hereinafter referred to as: “Perspective”). Perspective is a Software-as-a-Service provider enabling us to create and deliver interactive mobile funnels for lead generation, customer engagement, and conversion optimization. The service is hosted on servers located in Germany.
The following personal data may be processed in connection with Perspective:
- Contact information (e.g., name, email address, phone number),
- Usage data (e.g., interactions within funnels, answers in form fields),
- Device information and IP addresses,
- Timestamps and location data (if provided by the user).
Perspective uses cookies or similar tracking technologies to analyze usage interactions and improve conversion rates. Data is processed exclusively on servers within the EU; no data transfers to third countries occur under the current setup.
Further information on data processing by Perspective is available at: https://www.perspective.co/datenschutzerklaerung/
2. Purpose of Processing
The use of Perspective supports the effective design of our online marketing activities, particularly the optimization of user interactions, lead generation, and customer communication through GDPR-compliant mobile funnels.
3. Legal Basis for Processing Personal Data
The legal basis for processing personal data is usually consent in accordance with Article 6(1)(a) GDPR, particularly within interactive funnels or embedded forms. Article 6(1)(f) GDPR (legitimate interest) may also apply, e.g., for technical provision and usage analysis.
4. Duration of Storage
Personal data is generally stored only for as long as necessary for the fulfillment of purposes or as required by legal retention obligations. After expiration of the retention period, data will be deleted or anonymized. The specific retention duration depends on the nature, scope, and context of the individual funnel interaction.
5. Exercise of Your Rights
You have the right to withdraw your consent at any time with future effect. The lawfulness of processing until the withdrawal remains unaffected. Furthermore, you have the rights to access, rectification, deletion, restriction of processing, objection, and data portability under Articles 15 et seq. GDPR.
To limit or disable processing, you may:
- Disable the execution of cookies or JavaScript in your browser,
- Revoke your consent via corresponding mechanisms within the funnel,
- Contact us or Perspective directly.
Further information on Perspective’s data protection practices is available at: https://www.perspective.co/datenschutzerklaerung/
This privacy policy has been created with the assistance of DataGuard.